Make Marketing History

The views of a marketing deviant.

Monday, November 06, 2006

Professional Service.

Whenever there's a scandal or crisis you'll hear, as I did today, a spokesperson from some umbrella organsiation announcing how this is an aberration and that accountants or doctors or lawyers are conscientious members of their "profession."

I don't doubt that is true, but such talk is all about status and separateness and too little about customers and service.


Post a Comment

<< Home