Make Marketing History

The views of a marketing deviant.

Tuesday, November 07, 2006

This Video Has Been Removed.

A lot of people have suggested that YouTube didn't have a copyright problem because they were negotiating deals with content providers and/or were centred upon amateur video.

But what about the impact that the removal of copyrighted material is having? We all know that disappointing service has a greater impact than adequate service, so I just wonder how many times will people tolerate a click-through that leads to a "This video has been removed due to copyright infringement" sign before the appeal of the site begins to wane?


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