Make Marketing History
The views of a marketing deviant.
About Me
- Name: john dodds
Marketing/Business Consultant with background in public and private sector businesses in UK and US including most consumer media industries. E mail: jcdodds [at] gmail [dot] com




Popular Posts
- Geek Marketing 101
- The J Train Minifesto
- The Branding Myth
- Accentuate The Negative
- Passive Branding
- The Rules Of Blog Club
- Do I Have Famous Friends?
- Research Indicates
- RSS=TiVo For Blogs
- Good Enough Isn't
- New Segmentation
- Crowds Vs. Networks
Previous Posts
- Does This Water Dilute Innocent?
- Shopping Trolley Marketing.
- Under-Promise, Over-Deliver.
- Egocentric Design Ignores The Customer.
- Sticking The Boots In To Loyalty.
- I Second That Emotion.
- How Much?
- Great Customer Service (Timbuk2 Style).
- Focussed Attention Is The Goal.
- Retail Knows When Your Time Has Passed.

This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 2.5 License.
3 Comments:
God Dodds you're such a racist - can't you see it's for tourists from nations who read from right to left. And like crap fonts.
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