Make Marketing History
The views of a marketing deviant.
About Me
- Name: john dodds
Marketing/Business Consultant with background in public and private sector businesses in UK and US including most consumer media industries. E mail: jcdodds [at] gmail [dot] com




Popular Posts
- Geek Marketing 101
- The J Train Minifesto
- The Branding Myth
- Accentuate The Negative
- Passive Branding
- The Rules Of Blog Club
- Do I Have Famous Friends?
- Research Indicates
- RSS=TiVo For Blogs
- Good Enough Isn't
- New Segmentation
- Crowds Vs. Networks
Previous Posts
- Everything Is Marketing (Chapter 271).
- Don't Watch That, Watch This.
- Deconstructing Marketing Part 1.
- Button Fly?
- Change Happens.
- 12 Reasons Why Products Outweigh Promotion.
- Cheerful Bottom?
- Direct Marketing.
- Yell.com - The Illiterate Directory.
- What Price Authenticity?

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