Make Marketing History

The views of a marketing deviant.

Wednesday, March 18, 2009

Markets Are Presentations.

"A bullet-point that wraps around is not a bullet-point, it's a badly written sentence."

Another great quote from SXSW. This time from a panel about presentations and said by a trail lawyer turned presentation expert.

It's applicable to presentations, of course, but to so much more. After all, a presentation is simply the act of marketing information to an audience. So when you endure your next presentation, use the time effectively. Work out why you're hating it and make sure you're not subjecting your customers to a similar experience.

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