Make Marketing History

The views of a marketing deviant.

Monday, January 07, 2013

Devoid Of Sound And Fury, Signifying Everything.


Renowned London department store Selfridges is soon to open a Quiet Room featuring a number of special versions of well-known products from which "all brand-noise is removed".

Except they seem to have forgotten to remove all but the slightest amount of the "brand noise" from every example I've seen. Which, of course, is the point.

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