Make Marketing History

The views of a marketing deviant.

Thursday, November 23, 2006

Blog Or Blag?

Is allowing advertising on your blog an example of making money with what you do rather than because of what you do?

3 Comments:

Blogger Robert@iScatterlings.com said...

You are a bugger for difficult questions y' know that?!

Isn't the distinction more one of 'earning' money and achieving a sense of 'fulfillment' BECAUSE of what you do? As in Adsense is not your creation, not your hard graft and it earns the money for you instead of you earning money?

Well, something like that...!

10:15 AM, November 23, 2006  
Blogger john dodds said...

That's deviant thinking for you!

I'm not sure I know the answer. I very much think the "because effect" is central to new marketing but wonder if it's consistent with thah if you earn money by virtue of yoru blogging audience's advertising eyeballs rather than earn money as a result of your audience choosing to hire you or spread your ideas to someone who might hire you.

12:09 PM, November 23, 2006  
Blogger Robert@iScatterlings.com said...

I go with the latter every time! ;0)

7:56 AM, November 24, 2006  

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