Make Marketing History

The views of a marketing deviant.

Wednesday, March 19, 2008

Mass Frustration Marinade.



Adam Greenfield started his talk yesterday by characterising his past few years of working in user experience as having been "marinated in the mass-frustration........of intelligent people."

What a great phrase. If nothing else, marketing's aim is surely to reduce mass-frustration. Person by person.

2 Comments:

Blogger kaylen said...

i'd like it even better if you acknowledged it was a compound and hyphenated it, buck-o.

1:01 PM, March 20, 2008  
Blogger john dodds said...

Your pedantry is my command K.

3:18 PM, March 20, 2008  

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