Make Marketing History

The views of a marketing deviant.

Wednesday, July 02, 2008

The Power Of Discovery.

“If customers feel like they have discovered a brand themselves, they become much more loyal,”

Ray Kelvin - founder Ted Baker

That's because they haven't been on the end of broken promises or general disappointment. Loyalty is given by the customer. It's not captured by the business.

2 Comments:

Anonymous Anonymous said...

Analogy with: If people feel like they have discovered or learnt something themselves as opposed to someone teaching them it, they feel a lot better about themselves!

5:35 AM, July 03, 2008  
Anonymous Anonymous said...

There are ed hardy shirts
,pretty ed hardy shirt for men,

ed hardy womens in the ed hardy online store

designed by ed hardy ,
many cheap ed hardy shirt ,glasses,caps,trouers ed hardy shirts on sale ,

You can go to edhardyshirts.com to have a look ,you may find one of ed hardy clothing fit for you
Top qualitymen's jacket,
These cheap jacket are on sale now,you can find
north face jackets inmage on our web

Do you wannaghd hair straighteners for you own , we have many
cheap ghd hair straightenersin style and great,you can choose one from these
hair straightenersAuthentic chaussure pumachaussure sport And chaussure nike shoes
http://www.crazypurchase.com
http://weddingdressseason.com
http://jeancart.com
http://straighthairgirl.blog126.fc2.com
http://www.seriousblogging.com/crazygirlsshirts
http://www.free-blog-site.com/iammyself
http://d.hatena.ne.jp/hotfishing
http://www3.atword.jp/deepseaworld

1:29 AM, May 31, 2009  

Post a Comment

<< Home