Make Marketing History

The views of a marketing deviant.

Wednesday, June 21, 2006

The ????? Premium.

Why create a $100 burger?

Was the restaurant owner affronted that the $150 McDonald sandwich (named after the chef creator) was to be found in London.

Was he seeking a way to raise money for charity ($10 per burger!)?

Or was he otherwise motivated?

3 Comments:

Blogger echolalias said...

you know...after dating/almost marrying a raging foodie of a pastry chef...

nothing with food surprises me. especially not what people will pay for it. i have seen rent-equivalent sunk into an evening of sushi.

besides the fact massaging cows sound .... creepy.

3:34 PM, June 22, 2006  
Blogger john dodds said...

was he the sponge that got away?

3:55 PM, June 22, 2006  
Blogger echolalias said...

oh if by that you mean, i was the one paying for it... not the case. no, no. his patron/boss was will leaman. (us baking team...coupe du monde de la boulangerie star....).. he was well enough off.

5:50 PM, June 22, 2006  

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