Make Marketing History

The views of a marketing deviant.

Tuesday, July 18, 2006

Bursting The Videoblog Balloon.

I'm not sure if it was her intention, but the wonderful Gia who was a professional TV presenter for nearly two centuries (or something like that) totally debunks videoblogging here.

This is exactly why the top 100 YouTube clips garner collectively only 2 million of a total of 70 million viewings according to this analysis and why it takes old fashioned marketing ideas to ensure that the cream really does rise to the top and from there, no doubt, to mainstream media jobs.

4 Comments:

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