Make Marketing History

The views of a marketing deviant.

Tuesday, February 16, 2010

The Costs Of Branding.


As I keep saying, imposed branding is only skin-deep. Your customers want to connect with your corporate DNA because that is where those buzzwords authenticity and consistency are truly proven. Or undermined.

1 Comments:

Anonymous Mazarine said...

Thanks for posting this about randstad.

What might make this sign better is a person's face that works in that office.

If your team is the same, show me your favorite team member.

http://wildwomanfundraising.com

12:05 PM, February 19, 2010  

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