Make Marketing History

The views of a marketing deviant.

Monday, December 18, 2006

If The Shirt Fits.

Kathy Sierra has been getting something off her chest and it's been fascinating to see the volume of passionate comments and related blogposts stimulated by her discussion of "T-shirts". It just confirms that:

  • People don't like being taken for granted.

  • They will notice when you don't do so.

  • The tiniest thing (or T shirt) can engender passionate evangelism.

  • Kathy Sierra has great..........opinions.


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